Did you know that more than half of all iPad owners would rather use their iPad to read and send email than either their phone or their computer? That’s the finding of a recent survey of U.S. iPad owners by email software provider Perion. And you need to pay attention if you rely on email marketing in any significant way. Continue reading
Have you ever noticed that spam is cyclical? Not just in terms of the topics covered (or should I say products promoted?), but also in terms of the quality. Continue reading
Photo Credit: Executive Office of the President of the United States (Creative Commons)
Photo Credit: Library by SLU Madrid Campus, on Flickr
The good folks at the Pew Research Center recently did a study in which they asked Americans whether they would be interested in using various technology-based new services from their public libraries. The study found what Pew termed mixed results. There was not an overwhelming majority of respondents begging for any specific service, but the study found significant interest in all of the options. At least a quarter of respondents indicated interest in using each of the suggested services.
There are lessons in this for those of us who work with associations. Continue reading
I haven’t had a lot of extra time on my hands this week. I spent the first two days of the week homebound with the flu, and there’s been a lot going on since then. I did, though, come across a few particularly interesting articles. Supplement your own reading with some of these: Continue reading
There’s a lot of buzz right now about a recent Pew study showing that it’s not terribly uncommon for Facebook users to “take a break” from the site for some period of time. Most of the articles I’ve seen frame the report in the context of showing declining interest in Facebook; several go a step further and cite it as showing that Facebook has little potential to keep growing in the future. The headline on Associations Now asks, “Is Facebook fading?”
My take? Yes, people are starting to take breaks from Facebook. But this is a natural after-effect of the phenomenal growth the network has seen in recent years. Continue reading